Rieker
"Blind Chicken" opened a department store in "Afimoll" Department Store "Blind Chicken"
03.09.2023 907

"Blind Chicken" opened a department store in "Afimoll"

Almost a year after the opening of the first shoe store under the Blind Chicken brand, the eponymous multi-brand department store of clothes, shoes and accessories was launched in the capital's Afimall shopping and entertainment center. The store is located on an area of ​​3000 sq. meters on the site of the departed Zara Home.

Department Store "Blind Chicken" Department Store "Blind Chicken"

“This is the first multi-brand store in Russia implemented in the new economic conditions, when the industry faced a massive supply disruption and difficulties in the banking settlement system due to sanctions,” said Mikhail Molchanov, founder of the Blind Chicken brand. “Blind Hen has successfully completed the purchase of the main collections for the spring-summer season and is already ready for the fall-winter 2023/24 season.”

Department Store "Blind Chicken" Department Store "Blind Chicken"

Previously, the Blind Chicken brand was known as an optician chain, but the company decided to develop as a full-fledged department store. The new department store features more than 100 premium and luxury brands in apparel, shoes, bags, lingerie, swimwear, fashion and jewelry. Among them, Agnona, lardini, Alberta Ferretti, Blaze Milano, Philipp Plein, Yuzefi, Paris Texas, By far, MSGM, Diesel, Gia Borgini, Mm6 Maison Margela, No. 21, THE ANDAMANE, MVP WARDROBE and many others.

Department Store "Blind Chicken" Department Store "Blind Chicken"

The department store has a VIP Lounge area with dedicated fitting rooms and premium service for guests, where tailors work, ready to fit any item on the spot. The store space includes a stylish bar with a bartender who prepares drinks especially for visitors. There is also a separate space for those who like to shop online, and those who want to get acquainted with the assortment of "Blind Chicken" on its website.

The main color of the interior of the new department store is light gray, which makes it possible to emphasize the bright color collections that are presented in the retail space. Other contrasting elements in the interior are stylish advertising posters. The abundance of light and panoramic mirrors create the effect of endless space, which is enhanced by transparent racks for demonstrating shoes and accessories.

 

 

Almost a year after the opening of the first shoe store under the Blind Chicken brand, the eponymous multi-brand department store of clothes, shoes and accessories started operating in the capital's Afimall shopping mall.…
5
1
Rating

Latest News

BRICS + Fashion Summit takes place in Moscow

The international forum BRICS + Fashion Summit is taking place these days in Moscow. As part of the forum, from December 28 to 2, a b2b showroom is operating at the Zaryadye MKZ on the territory of Zaryadye Park, which presents Russian clothing brands,…
01.12.2023 304

McKinsey identifies 10 macro trends in fashion for 2024

The annual report of the global consulting company McKinsey& Company, compiled in collaboration with the Business of Fashion publication “The State of Fashion,” highlighted ten macrotrends that will influence the state of the fashion segment and fashion...
30.11.2023 515

"Honest Sign" recorded a 15% increase in shoe prices in 2023

According to the state labeling system “Honest Sign”, average prices for shoes in Russia increased by 15% over the year: in October 2023, the average price of a pair of shoes was 3 rubles, and in the same period in 274 – 2022...
30.11.2023 429

The first Sportmaster PRO opened in Voronezh

On November 21, the first sporting goods store “Sportmaster PRO” opened in the Voronezh City Park “Grad” shopping center, which became the largest in the Black Earth Region. The retailer rented more than 3 sq. m in a shopping center on the site of the departed...
29.11.2023 414

Testoni has released a festive collection

Italian luxury shoe brand Testoni presented a festive collection. A capsule of women's shoes and accessories inspired by the views of the snow-capped Alps. As the fashion house emphasizes, the holiday collection is “An ode to fashion and luxury in...
29.11.2023 386
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning