On November 1 on November 2011, the official blog of the fashion brand UGG Australia opened.
Now, on the site of the blog, recognized fashion experts and industry professionals will speak out about fashion and not only. During the first month, Vitaly Kozak will be the “duty” of the UGG Australia blog, who will talk about the impact of counterfeiting on the state of the fashion industry in Russia and the world in general.
UGG® Australia plans to change the blog duty every month, giving a rostrum for the best of the best - those who can talk about the underside of fashion and do it in a way everyone can understand.
Which brands are the most fake in the world? How to fight with fakes in Russia? Are fakes better than the original? And in what unexpected places, without expecting it, did the “on-duty” blog stumble upon fakes? This will be read in November on the UGG blog, writes ELLE magazine.