Rieker
In Yekaterinburg, the volume of orders for children's shoes "Zebra" exceeded 25 thousand pairs
23.05.2011 2853

In Yekaterinburg, the volume of orders for children's shoes "Zebra" exceeded 25 thousand pairs

As a result of the presentation of the Zebra trademark, which ended in Yekaterinburg on 15 in May, the volume of applications exceeded 25 thousand pairs. The maximum number of orders was collected for rubber shoes. “In general, the results of the presentation are not bad, even higher than we expected,” comments Andrei Osnovin, senior manager of Mila - shoes wholesale.

After analyzing the situation, the company's specialists came to the conclusion that the majority of entrepreneurs in the Urals are not ready to plan their activities in advance. Orders for children's shoes in bulk are executed in smaller quantities, which ultimately affects the breadth and complexity of the range presented to the distributor in season, which is why there may not be enough for everyone who wants to choose from the remaining product balances.

“A reflex of caution is triggered by entrepreneurs; not everyone wants to invest money in goods right away. At the same time, they know and are sure that Mila will bring a sufficient number of shoes to the season and will take all the risks on themselves. Of course, it will be so. But at the same time, we rely on statistics from past seasons. Therefore, with a decrease in the number of orders for presentations, we lower orders for manufacturers. And the situation may happen, as with the Kotofey felt boots last year, when orders for them were small at the presentation, and in season the demand was unusually high, ”said Andrey Osnovin.

As a result of the presentation of the Zebra trademark, which ended in Yekaterinburg on 15 in May, the volume of applications exceeded 25 thousand pairs. The maximum number of orders was collected for rubber ...
5
1
Rating
Midinblu

Latest News

French Fashion Institute Launches Free Online Fashion Business Fundamentals Course

The online course Understanding Fashion: From Business to Culture started on March 30 and will last four weeks, three hours a week. The course will be useful for both students studying marketing and experienced professionals working in ...
31.03.2020 46

Retailers have developed general rules of work during the epidemic

A number of online and offline retail and delivery companies have agreed on new rules to enhance the safety of customers and staff. Wildberries, M. Video-Eldorado, Lamoda, Ozon, Citylink, Svyaznoy, DPD, PEK, ...
30.03.2020 75

Fashion Weeks in Paris, Milan and London canceled or postponed

Due to the fact that no end to quarantine measures taken during the coronavirus epidemic in European countries is yet visible, summer Fashion Weeks in Paris, Milan and London have been canceled or postponed.
28.03.2020 466

Detsky Mir does not quarantine

Detsky Mir Group announces that it will continue to work during the announced week-long vacations. All the Detsky Mir stores in Russia will continue to operate normally.
27.03.2020 1654

The cost of participation in Euro Shoes is offset

The international shoes exhibition Euro Shoes Premiere Collection, which takes place twice a year in Moscow at the Sokolniki Exhibition and Convention Center, is supported and subsidized from the budget of Moscow and a number of Russian regions.
27.03.2020 521
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning