Rieker
Large Unichel shoe network came to Novosibirsk
27.03.2012 1981

Large Unichel shoe network came to Novosibirsk

The first Unicel brand store in Novosibirsk was opened on the street. B. Khmelnitsky, on March 27 the company opens a store on the street. Gogol.

Two more branded retail outlets will appear in the first quarter of 2012 at ul. Pokryshkina and on Dzerzhinsky ave., Said Polina Lelekina, manager of the brand development department of CJSC “Shoe firm“ Unichel ”. In large cities, shops open at the rate of 1 per 60-100 thousand population, since they are positioned as family and should be close to the house, noted P. Lelekina.

The area opened by Unichel stores averages 150 – 300 square. m. Ms. Lelekina found it difficult to name investments in the opening of one point.

Unichel stores operate in the mass market segment. The average bill is 1300 rubles. Here are men's, women's and children's shoes. In addition to Unichel products, other Russian manufacturers are represented in the assortment of company retail, the news.ngs.ru website reports.

The shoe company "Unichel" is one of the largest Russian footwear manufacturers, founded in 1932 in Chelyabinsk. Today the company unites three shoe factories - in Chelyabinsk, Zlatoust and Orenburg. The retail network "Unichel" has more than 320 stores in 130 Russian cities.
The first Unicel brand store in Novosibirsk was opened on the street. B. Khmelnitsky, on March 27 the company opens a store on the street. Gogol.
5
1
Rating
Midinblu

Latest News

Christian Louboutin announces orange as the "new black"

In defiance of the Pantone Color Institute, which announced the combination of gray and yellow as the main colors of 2021, the French luxury shoe brand Christian Louboutin made a statement and called orange the "new black". The brand started this ...
20.01.2021 28

Portugal introduces new quarantine restrictions

The beginning of 2021 in Portugal was marked by an increase in the number of cases of Covid-19 (more than 10000 daily, with about 150 deaths every day). In this regard, the country is forced to tighten quarantine measures. Retail clothing stores and ...
19.01.2021 35

Vans released sneakers with zodiac signs

Vault by Vans has unveiled a new collaboration with Swedish designer and vintage collector Johannes Wieser.
19.01.2021 33

The safety certificate can be verified by GTIN

“By the end of the first quarter of this year, information on the documents confirming their safety check will appear for all goods entered into the national labeling system,” said the head of the Federal Accreditation Agency Nazariy Skrypnik in an interview with Rossiyskaya ...
18.01.2021 127

AliExpress Russia launches in-store pick-up service

The “Pick up at the store” service will appear in the product card and in the user's basket on the AliExpress platform. By choosing this option, the buyer will be able to organize delivery of the goods to the nearest store of the seller - the partner of the marketplace and pick it up at ...
18.01.2021 120
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning