The largest shopping mall in Russia, Debenhams, has opened in the Aviapark shopping center in Moscow. Its area was 8 400 sq.m.
The flagship store concept has three floors. At the first level, there is perfumery and cosmetics. On the second - clothing, footwear, including brands - Converse and Ecco, as well as accessories.
On the third floor there are departments of underwear, children's goods and household goods.
Debenhams is one of the few retailers who continued to develop in Russia, despite economic difficulties. It is worth noting that the opening took place on schedule.
The decision to host the flagship store at Aviapark was made by the Russian franchisee network - the Debruss company - made two years ago, during the construction phase of the Moscow shopping center.