Zenden gives sneakers to Lionel Messi
25.06.2018 6670

Zenden gives sneakers to Lionel Messi

On the birthday of Argentine footballer Lionel Messi on June 24, Zenden presented one of the best footballers of our time with a unique pair of shoes with the symbols of the 2018 World Cup in Russia, produced specifically for the world championship.

A pair from the limited collection of footwear with the World Cup 2018 logo was released in the traditional blue and white colors of the national team of Argentina and became the 31 thousandth in the total collection of licensed shoes. The legendary football player celebrates his 31 birthday in Russia.

The box of the unique pair is designed in the corporate identity of the twenty-first World Cup and is a kind of guide to the main attractions of our country: the Kremlin and the Bolshoi Theater, the Bronze Horseman and the Admiralty, the Caucasus and Ural Mountains, the Volga and Mamaev Kurgan, Bird Three and Dragon Zilant.

In addition to the shoes themselves, a special commemorative certificate was attached to them, which confirms that the shoes are unique, provided from the limited collection of the World Cup-2018 in Russia and presented to Mr. Lionel Messi for his 31 birthday in the Argentinean house in Moscow.

“It is very symbolic that the World Cup in Russia coincided with his birthday

Zenden Group is a Russian diversified multidisciplinary holding company on a federal scale. The company manages a retail chain, modern shopping centers, shoe production, foreign representative offices and a number of social projects. In addition to the Zenden brand, Thomas Munz and Mascotte shoe brands are part of the company's product portfolio.


On the birthday of Argentinean footballer Lionel Messi 24 on June, Zenden presented one of the best football players of our time a unique pair of shoes with the symbols of the World Cup-2018 in Russia, released specially for ...
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