Events - trainings, forums, seminars



Event ended

Fashion Retail Russia 2019 brings together the owners and top management of the fashion industry 10 and 11 on October in Moscow, in the SILK space, where together they will find the answer to the main question of the forum “Fashion Retail in Russia: what to expect in the future?”

Retail is changing before our eyes. Shops are opening, from which sales are not expected. The main income comes from collections that live for several days. And dressing rooms all over the country will soon become more than the stores themselves!

Come, listen, talk and work with top speakers at Fashion Retail Russia 2019. The BBCG team is confident that these great brands and amazing people will bring you closer to understanding your future!

Who will definitely be at FRR'19?

  • Andrey Krishnev, CEO Nike
  • Konstantin Nadezhdin, General Director, Family
  • Florian Jansen, CEO, Lamoda
  • Nadezhda Fokaidi, CEO, "Your"
  • Anastasia Yakusheva, brand founder Ladys showroom
  • Kim Altyshev, Operations Director of the retail network, Puma
  • Anna Kaleeva, director of the marketplace, Ozone
  • Julia Dalakyan, fashion designer, designer, founder Fashion Houses
  • Levent Erdik, CEO Lacoste Operations Russia
  • Pavel Kostin, CEO Exponea
  • Jamilya Kulikieva, Senior Marketing and Development Manager MaxMara, Russia & Belarus
  • Galina Scherbakova, Head of Retail, Christian dior couture
  • Evgeny Karasev, Senior Director of Brand Activations, Adidas cis
  • Maria Golenkova, Marketing Director, Inventive Retail Group
  • Anna Lebsak-Kleimans, Co-Founder and CEO Fashion Consulting Group
  • Stanislav Prinsmann, Director of Online Sales, Thomas Münz
  • Anastasia Chepkanich, founder of the star brand Malina fashion
  • And many others:

In the agenda of the forum:

  • Shop forever. Transformation of a physical store and new ways of communication with a client;
  • Successful community management. Management of local groups of customers;
  • Promising online! Effective fashion e-commerce and online marketing;
  • Bloggers show. Opinion leaders and retailers about cooperation and their own motives for buying;
  • Lean Manufacturing - Lean Retail. How new technologies help optimize business processes;
  • Customer experience and mass customization. How a fashion store becomes a custom things factory;
  • Win-win with marketplace. How to create additional value for each other;
  • Era of sustainability. Transparency and ethics in the fashion industry.
  • Detailed program:

10 October within the framework of FRR'19 unique Bloggers Show session where retailers will share cases on working with opinion leaders, and opinion leaders and bloggers will talk about cooperation with brands and their own motives for buying!

Agree, today Influencer marketing - one of the main trends in fashion and beauty retail. Often, working with bloggers is more effective than TV announcements and outdoor advertising. Top bloggers will share how to work effectively with this direction:

  • Alyona Vodonaeva, journalist, TV presenter, author of the book “Naked” and co-author of the Recipe Book for desserts, founder of the brand of sportswear “8 sfera”, owner of the beauty salon “LAVU Beauty”;
  • Valeria and Artyom Chekalina, millionaire bloggers, ambassadors of the largest brands, founders of their own brand and LETIQUE chain of stores;
  • Christina and Anton Dudkov, millionaire bloggers, founders of the MILIKA SHOP clothing brand, representatives of advertising campaigns of famous brands.

By promotional code SHOES15 valid 15% discount!

Help you register? 

Registration on the site:

SILK, g.Moscow

Back to the list

When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning