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Autumn set of Fashion ecommerce at ModaHSE

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The Faculty of ModaHSE HSE invites applicants to join the Fashion Ecomerce autumn group and in just three months to receive applied education and master the skills necessary to organize and manage a fashion brand's online store. 2 September will be an open day of the course and an open lecture by the curators of “Esommerce as an anti-crisis strategy of a fashion brand”.

The last two years in the Russian e-commerce market, online clothing, footwear and accessories stores have been leading in the number of orders. Every year there are more and more of them, foreign monobrands and marketplaces open their online platforms in Russia. As a result, the need for personnel is growing. Today, the position of "E-Commerce Manager" is one of the most promising in the fashion industry, and the requirements for the qualifications of candidates are increasing every year.

The Fashion Ecommerce program was created by experienced practitioners: heads of Fashion Consulting Group and directors of the largest and most successful players in the e-commerce market: eSolutions / eTraction (part of the Otto Group), Lamoda, Mail.ru, DPD and others.

The course includes two blocks of disciplines:

  1. Fashion industry: Structure and segmentation of the fashion industry, the fundamentals of assortment policy.
  2. Creation and management of an online store in the fashion industry: development of an online store, operational processes of an online store (warehouse and transport logistics), a contact center, production of content for an online store, online marketing (attracting and retaining customers), omnichannel.

All students will have the opportunity to practice in leading fashion ecommerce companies, and the best graduates of the program will be provided with jobs.
At the end of the course, students will receive a diploma from HSE.

Beginning of classes: October 4 2016 year.

Course curators: Evgeny Shchepelin, CEO of eSolutions (Otto Group) and Alexey Salychev, ex-director of e-commerce InCity, Love Republic.  

Attendance at the lecture is free.

To register, send your name in a letter with the subject “2 of September #ModaHSE” to katya.egorova@fashionconsulting.ru

Details by phones 8 (495) 629 6985, 8 (495) 772-95-90 (add. 22588).

About the course - http://moda.hse.ru/programmy-tsentra_20160314144253.html

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Educational center Fashion Consulting Group, g.Moscow
+ 7 (495) 629-69-85, + 7 (495) 772-95-90 (add 22588)

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