EMU Australia is a premium brand from Australia.
EMU was founded in 1994, and for two decades now it has been producing products from the best Australian sheepleather and merino wool.
Today, EMU Australia is one of the leaders in its segment of the footwear market. The brand’s popularity around the world is only growing every year. The brand craze began when Hollywood stars began to wear EMU Australia sheepleather boots and slippers: Oprah Winfrey, Sienna Miller, Katie Holmes, Hilary Duff, Kate Hudson, Kim Kardashian and other celebrities were not only seen in EMU shoes, but also sincerely recommended her to friends and followers on social networks.
The delight of star buyers is easy to explain: EMU Australia shoes are not only fashionable, but, thanks to modern technology, high-quality. EMU Australia has perfected the technology of manufacturing traditional Australian sheepleather boots. Today, EMU Australia shoes have a number of exceptional advantages that distinguish the brand's collection from competitors. First of all, all models of the collection have a water-repellent effect, which is extremely important for our unpredictable weather. EMU Australia is also developing a special line of Waterproof, shoes with this marking are waterproof: only specially treated suede and a waterproof membrane are used in production. The seams on the outside are additionally finished with waterproof material to prevent moisture penetration. These qualities, as well as the heat resistance of brand shoes, are confirmed by the international organization SATRA (UK).
Secondly, the sole of EMU Australia footwear is protected from deformation, since in its manufacture an additional inner layer of EVA material is used, which provides additional elasticity. Thirdly, the sole has an anatomical shape that guarantees the safety of prolonged wearing of this shoe without harm to health.
The EMU Australia fall-winter 2019 / 20 collection has expanded the idea of sheepleather shoes as a modern product. In addition to hand-made decoration, designers added inserts from textured animal leathers and embossed knitwear to the model, and used patent leather and metallic-coated leather. A number of models are made on the high platform trending in the upcoming season.
The children's collection of the brand - Little Creatures - was replenished with new models with applications depicting animals. Also in the children's collection uses decor that simulates the glow of stars, lightning and other drawings in the dark. Fixing the shoelaces in length and using Velcro fasteners will greatly simplify the task of quick fees for parents.
Company SOHO Fashion invites you to get acquainted with the new models of the EMU Australia collection in the showroom on the street. Friedrich Engels, d.75, p.11.
The EMU company was founded in 1994, and for two decades now it has been producing products from the best Australian sheepleather and merino ...
Editorial Office Shoes Report
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Footwear market players and fashion experts welcome Euro Shoes and CPM alliance
The news about two key events of the fashion industry in Russia - the Euro Shoes exhibition and the CPM clothing exhibition from 21 to 24 February 2022 at the same venue in the Expocentre Fairgrounds caused a huge resonance in the Russian fashion market. The Editorial Office Shoes Report asked key footwear market players and fashion experts to comment on this event:
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Rieker commended the high professionalism of the Euro Shoes organization
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Extremist buyers. Who are they and how to work with them?
The topic of interaction between the buyer and the seller has been studied since the beginning of exchange and commodity-money relations. Today we will talk about a phenomenon that has arisen relatively recently and is a "sore point" in many companies - consumer extremism. Elena Vinogradova, SR expert in sales and purchasing in the fashion business, shares her thoughts and gives recommendations on how to interact with extremist buyers.
EURO SHOES AND CPM WILL BE HELD FEBRUARY 21-24 AT THE EXPOCENTER
The two leading European fashion exhibitions will be held on February 21-24, 2022 at the main exhibition site in Russia - the Expocentre. The organizers of the two largest international professional business platforms in Russia, Eastern Europe and Central Asia - the wholesale exhibition of shoes, bags and accessories EURO SHOES premiere collection and the exhibition of fashion clothes and accessories CPM - Collection Première Moscow - have come to a partnership agreement to hold events in 2022 in one and the same dates and on a single site. According to the agreements, the upcoming Euro Shoes season will be held within the CPM global exhibition platform.
Assortment of bags, belts and gloves for fall-winter 2021/22
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Directions in the style of clothing and footwear that will remain in fashion for a long time
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The only exhibition of European shoe brands Euro Shoes Premiere Collection in Russia will be held in Moscow from 24 to 27 August 2021 at the Main Stage
Large international shoe brands from Italy, Germany, Spain, Turkey, Poland, Portugal will present their collections for the spring-summer 2022 season.
The largest international exhibition of footwear, bags and accessories EURO SHOES premiere collection will take place from 24 to 27 August in the capital's event hall MAIN STAGE
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Shoe trends for the spring-summer 2021 season. Rustic style, harmony of opposites and nostalgia for the 80s
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adidas Originals has released a collaboration with Noize MC
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“There was a light at the end of the tunnel…” Participants in the shoe market on the situation in the industry.
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Hermes spring'21 clogs are in high demand
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Turkish shoe exhibition Eksposhoes Antalya will be held from 18 to 20 May
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We form the salary of sellers: expert advice
“How do you charge your consultants for personal or general sales?” Is one of the most popular questions causing a lot of controversy and gossip on the online forums of retail business owners. Indeed, how to properly form the earnings of sellers? But what about bonuses, where to get a sales plan from, do employees allow them to buy goods at discounted stores? In search of truth, the Shoes Report turned to a dozen shoe retailers, but no company wanted to disclose its motivation system - the process of its development was too complicated and individual. Then we asked four business consultants, and finally became convinced that the topic of seller motivation is very complex, because even our experts could not come to a common opinion.
Fur, and not only: types of lining
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Retail Arithmetic
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The best models of Czech shoes of the past
In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
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The whole truth about Bayer. Who is he and how to become one?
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