From February 23 to 26, a presentation of West European shoe brands from Germany, Italy, Portugal, Austria, France, Finland and Switzerland will be held in Moscow - Euro Shoes Premiere Collection.
Euro Shoes Premiere Collection held in the format of a private showroom and only for buyers.
The presentation that has already become traditional opens the season of shoe orders in Russia. It takes place before the main European shoe exhibitions. Thanks to this, Russian buyers have a unique opportunity to see the collections of the new season first. At the presentation, orders for shoes of the Autumn-Winter 2011/2012 season will be accepted.
The upcoming presentation will be the largest in history, the organizers say. 56 companies from Western and Eastern Europe, as well as from Australia, Brazil and Portugal have already confirmed their participation in the event. For the first time in a February presentation, companies will participate salamander, Conni, MARCHIONNI, FINNNANNER, Churinga.
Presentation Euro Shoes Premiere Collection It takes place twice a year: at the end of February and at the end of August.
The first presentation of European shoes was held in August 2007 at a hotel in Moscow. The orders made there provided entrepreneurs with earlier deliveries, and European shoe companies with greater sales growth at the end of the season.
The second presentation took place in February 2008. The exposition has already occupied 2 Moscow hotels. A large number of orders prompted participants to unite at one site. Since then presentation Shoes Premiere Collection regularly held at the Sokolniki expocenter.