Alena Akhmadullina and Econika launch a joint capsule
07.04.2015 5121

Alena Akhmadullina and Econika launch a joint capsule

Alena Akhmadullina brand has presented a capsule collection of shoes and accessories Alena Akhmadullina for Econika. This is the result of collaboration with the Econika women's shoe chain in the fall-winter 2015/16 season. The capsule is made in the style of sport-chic and represents reimagined variations of sports classics in the current colors: lilac, white, blue, navy blue. In addition, the collection includes 70s-style suede shoes with chunky heels and round toes, as well as feminine boots and ankle boots. Accessories include bags, wallets, phone cases. When creating the collection, Alena Akhmadullina and the designers of the Econika brand used corporate prints and embroideries from the Alena Akhmadullina collection for the fall-winter 2015/16 season in different interpretations - in the form of decoration or original details of shoes and bags. The Alena Akhmadullina for Econika collection will go on sale in Alena Akhmadullina boutiques and in all Econika stores in July 2015.

Alena Akhmadullina brand introduced the capsule collection of shoes and accessories Alena Akhmadullina for Econika.

Latest News

Coccinelle has launched an advertising campaign for autumn-winter 2022

Italian handbags and accessories brand Coccinelle has launched a new advertising campaign for its fall-winter 2022 collection called #WeAreOne. The black and white shots feature Coccinelle Beat bags, Coccinelle Magie and this season's new icon,…
07.10.2022 53

Russian shopping centers lose traffic and tenants

The Russian Council of Shopping Centers (RSTC) appealed to the governors of the regions with a request for assistance to the retail real estate market, which is in an extremely difficult situation. Against the backdrop of political and economic developments, as well as the transformation…
06.10.2022 59

Golden Goose acquires its main sneaker supplier

On Wednesday, Golden Goose, known for its Superstar sneakers, announced the acquisition of Italian Fashion Team, the main supplier and manufacturer of luxury sneaker brand Golden Goose. The amount of the deal was not disclosed...
06.10.2022 240

Kari adds new product categories to the range of family hypermarkets

Russian shoe retailer Kari continues to experiment with retail formats and assortment. This summer, the three well-established formats of Kari shoe retail - Kari shoe stores, Kari Kids for children and Kari Hyper hypermarkets - ...
06.10.2022 219

Bikkembergs released a collection of his own hits from 1990 and 2000.

Antwerp-born fashion brand Bikkembergs has launched an archival project, a collection of fifty-three items from the past. “These are things that don’t need to be updated to make people like them, they just need to be redone…
05.10.2022 211
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning