The American brand New Balance, located in the Ocean Plaza shopping center, will increase its sales area from 81 to 160 sq. meters and will open in a new format at the end of December 2015 year. In spite of the strong competition from other manufacturers, it is possible to buy a pair of shoes, due to the quality control and the high level of service, it is a new dealer. There are 14 stores in Russia - in Moscow, St. Petersburg, Yekaterinburg and Rostov-on-Don. One New Balance operates in Kazakhstan, eight branded New Balance, as well as five of its outlets are present in Ukraine.