The Google search engine has published a list of the most popular fashion queries over the past 12 months.
So, in 2014, the concepts of "crop-top" and "fashion collaborations" were often requested.
As for fashion trends, the most curious among users was the concept of "normcore" - a trend that characterizes the desire to look like everyone else. In second place was the concept of health goth. Health Goth is a style that combines futurism, sporty aesthetics, technology and, of course, comfort. The collection of Alexander Wang x H&M became the best illustration of the trend. The third most popular trend is athleisure. This difficult to explain term refers to clothing that is equally appropriate in the gym, on a date, and in a meeting. That is, a certain stylization for a sporty style with glamor elements.
Also, in 2014, users often searched for the concepts of "crop-top", "fashion collaborations", "boots", "fluffy skirts", "culottes" and "mules".