Rieker
GORE-TEX® sponsors Euro Shoes Premiere Collection winter presentation
27.01.2012 4350

GORE-TEX® sponsors Euro Shoes Premiere Collection winter presentation

The world's largest manufacturer of membrane materials WL Gore & Associates has sponsored the winter presentation of European brands Euro Shoes Premiere Collection for the second time.

The decision on sponsorship was made for several reasons. Firstly, Euro Shoes Premiere Collection is the most relevant business platform for the Russian footwear market participants.

The success of the presentation is confirmed annually: the number of new exhibitors is growing, regular participants are increasing the area of ​​their stands. Thanks to the Euro Shoes Premiere Collection, participants significantly expand the geography of their customers, because buyers from Russia and the CIS countries come to the presentation to be the first to place orders for shoes. In addition, the organization of the event is always held at the highest level. The Directorate thinks out every little thing for the convenience of participants and visitors: from a free cafe, Wi-Fi access, lounge areas and transfers to exhibition halls and special prices for hotel accommodation. 

Secondly, in the fall-winter season, models using innovative technologies are especially popular with buyers. Many of the exhibitors, for example, Ara, Clarks, Hogl, Mephisto, use GORE-TEX® technology. Membrane shoes protect in all weather conditions and do not prevent excess moisture from evaporating. Regardless of the weather and intensity of exercise, GORE-TEX® footwear will keep you pleasantly warm and dry. 
A unique membrane technology is implemented in the new collections of exhibitors of the fall-winter 2012-2013 season. Buyers from the northern regions of Russia should pay attention to thermally insulated models designed for comfortable use in winter weather, including rain, snow and ice.

The world's largest manufacturer of membrane materials WL Gore & Associates has sponsored the winter presentation of European brands Euro Shoes Premiere Collection for the second time.
5
1
Rating
Midinblu

Latest News

Nike sues nearly 600 US sneaker sites

American sports giant Nike has sued 589 websites for allegedly selling fake versions of Nike and Converse shoes online.
21.01.2021 14

Revenue of Detsky Mir Group in 2020 increased by 11%

At the end of 2020, the consolidated revenue of Detsky Mir Group amounted to 142,9 billion rubles, an increase of 11%. In the 4th quarter of 2020, the group's consolidated revenue increased by 14,4% compared to the same ...
21.01.2021 16

Adidas Reveals Ultraboost 21 Running Shoes

The updated silhouette of the adidas Ultraboost 21 running shoe features increased cushioning. LEP (Linear Energy Push) technology integrated into the outsole provides 15% more stability in the forefoot and midfoot, - ...
21.01.2021 25

Christian Louboutin announces orange as the "new black"

In defiance of the Pantone Color Institute, which announced the combination of gray and yellow as the main colors of 2021, the French luxury shoe brand Christian Louboutin made a statement and called orange the "new black". The brand started this ...
20.01.2021 216

Portugal introduces new quarantine restrictions

The beginning of 2021 in Portugal was marked by an increase in the number of cases of Covid-19 (more than 10000 daily, with about 150 deaths every day). In this regard, the country is forced to tighten quarantine measures. Retail clothing stores and ...
19.01.2021 174
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning