Results of the year Unichel
19.12.2012 1690

Results of the year Unichel

The retail chain "Unichel" has summed up the results of its work in 2012. During the year, the company opened 77 branded stores, and now the network unites 407 outlets.

New stores appeared in the Sverdlovsk, Chelyabinsk, Irkutsk regions, in the Perm and Krasnoyarsk Territories, in the Republics of Tatarstan and Bashkortostan, the Khanty-Mansi Autonomous Area.

Over the year, the company strengthened its positions in Nizhny Novgorod, Penza, Ryazan, Kemerovo, Tambov, Voronezh, Tyumen, Samara, Tolyatti, Omsk, Kurgan, Lipetsk, Orenburg, Ulan-Ude and Chita.

“As a rule, we enter cities with a population of 140 thousand people, gradually mastering the region,” comments Vladimir Denisenko, General Director of the shoe company “Unichel”. - This year, after a six-year break, our shoes reappeared in Novosibirsk - 5 stores have been launched there. We moved to Altai - shops were opened in Barnaul. We currently have two stores in Moscow, but we plan to develop in the metropolitan region as well. Our primary task is to cover the Russian market as much as possible. In my opinion, 600-800 more stores can be opened in the country ”.

The company does not intend to slow down the pace of development: the plans for 2013 are to open at least 50 new stores.

Unicel is the largest Russian footwear manufacturer in Russia. The factory produces 3 million pairs of shoes annually. Today the enterprise ranks first in Russia among manufacturers in terms of the number of stores. Branded footwear is sold in 165 cities of Russia.

The Unichel distribution network has summed up the work in the 2012 year. Over the year, the company opened 77 branded stores, now the network unites 407 outlets. New stores appeared in Sverdlovsk, ...

Latest News

Wildberries entered the markets of France, Italy and Spain

Wildberries continues to expand to the EU countries. The online retailer has launched sales in France, Italy and Spain. For buyers from these countries, platforms in national languages, as well as corresponding mobile applications on iOS and ...
24.02.2021 72

Shoes Report continues a series of video interviews with footwear market participants

For the upcoming Euro Shoes Premiere Collection exhibition, several new video interviews with representatives of the shoe business are being released on the Shoes Report magazine's Youtube channel. Fresh publication - an interview with the CEO of Caprice Vostok ...
22.02.2021 269

Geox unveils innovative Zero Shock technology

The Italian brand Geox continues to drive technological innovation in footwear. The Geox Spring-Summer 2021 collection features an ultra-tech novelty - the Spherica women's sneakers.
22.02.2021 242

Sintezia brand changed its location in Moscow

The Sintezia shoe brand store in Moscow has moved to a new site and has tripled its own retail space. Now the Moscow store of the brand born in St. Petersburg is based in the Vinzavod space and is located on two ...
21.02.2021 245

Business program at the Euro Shoes exhibition

The business program will take place on the second and third working days of the exhibition - March 2-3, the speakers will touch upon the most pressing topics and issues for the shoe retail in Russia. As in previous years, the program of seminars and trainings will be rich and very ...
21.02.2021 600
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning