Westfaliki collections will be improved by a German chief designer
Obuv Rossii, which manages the Westfalika and Pedestrian chains, has signed a cooperation contract with the German designer Thomas Frank. Thomas Frank will become the chief designer of the company and will be responsible for the development and improvement of the Westfalica collections, as well as provide consulting services for the development of the Westfalica brand.
Thomas Frank graduated from the Higher Professional School for Shoe Designers in Pirmasens and resides in this city, which is considered the center of the German shoe industry. It was in Pirmasens that such famous brands as Salamander, Caprice, K&S were created. Thomas Frank has 20 years of experience as a designer. He started his career at Peter Kaiser, where he studied to be a shoemaker. Later he worked as a designer at the Ara shoe factory and as a development director for Gerli GmbH (Dockers brand).
“The Russian footwear market is developing rapidly; more and more international shoe brands enter our market. Therefore, it is important for us that our shoes meet modern European standards of quality, technology and design, - comments Anton Titov, director of Obuv Rossii. - We have attracted a German designer for cooperation, since the German design school meets the expectations of our customers. This is laconicism, rigor and emphasis on the classics. In addition, German footwear makers pay great attention to practicality, comfort of footwear and improvement of technology, which allows to achieve the maximum combination of beauty and comfort in footwear. "
The first shoe line, developed with the participation of Thomas Frank, will appear on the Westfalika network in the fall-winter of 2012.
The Obuv Rossii company, which manages the Westfalika and Pedestrian chains, has signed a cooperation contract with the German designer Thomas ...
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Today, most entrepreneurs calculate and analyze their business performance indicators. However, about 30% either do not do this or do not understand anything about it (but would like to understand this issue and start working with performance indicators). Maria Gerasimenko, an expert in the field of fashion business management and development and a regular author of SR, has prepared material especially for the readers of the magazine about what business performance indicators to rely on, how they help, how to calculate and control them so that the profitability of your business does not fall below 10%. After all, as you know, the rule of a bank deposit says: "If your business brings less profitability than a bank deposit, then it does not make sense."
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We are waiting for you at the Euro Shoes exhibition on August 26-29
The international exhibition of footwear and accessories Euro Shoes premiere collection starts in Moscow next Monday. Euro Shoes will be held in the capital's Expo Center from August 26 to 29 in alliance with the leading international clothing exhibition CPM Moscow. In one place and on the same dates, both exhibitions will bring together a large number of visitors, buyers and fashion industry professionals from Russia and the CIS countries.
Euro Shoes will be held in pavilions 2.5, 2.6 of the Expocentre Fairgrounds
Dear partners!We inform you that the Euro Shoes premiere collection exhibition will be held from August 26 to 29 at the Expocenter, pav. 2.5 and 2.6.
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Time-tested and new collections
PETER KAISER SPRING/SUMMER 2025
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