The volume of the Internet trading market in Russia grew to 176 billion rubles
The company Insales - the developer of the platform for online stores - has given another, second assessment of the online commerce market in Russia. This time, in addition to the general analysis, the report included a rating of the sites themselves. The first five online stores are represented by utkonos.ru, ozon.ru, kupivip.ru, holodilnik.ru and pleer.ru.
In 2010, the leader in foodstuffs received 5,1 billion rubles, the second place ozon.ru - 3,6 billion rubles.
The average monthly turnover is maximum in the segment of household and computer equipment (about 3 billion rubles a month), then clothes and shoes go further with a lag of half. Sales of food products through the network is only about 650 million rubles. monthly.
If you look at the shares of the “pie” on the subjects of stores, then 38 billion rubles. in 2010 accounted for household appliances, 34,4 billion rubles. - to computers and accessories. Clothing and shoes in third place are only 17,1 billion rubles. The total volume of Russian online trading according to analysts for the year amounted to 176 billion rubles. An interesting indicator is the number of orders received per day in different segments. Clothing stores process about 14 thousand calls per day. In second place are group purchases with more than 10 thousand orders, but their share in the total market turnover remains insignificant. For comparison: different equipment and food products, the total share of which accounts for half of sales - this is from 8 to 10 thousand orders per month in each of these areas.
Insales urged not to compare the results with last year’s study - sales data in 2009, since the number of stores analyzed has since grown from 1500 to 4500 and the classifier has changed. But still, we recall that in a similar report a year earlier, analysts spoke of a total market volume of 101 billion rubles. The first three on it remained unchanged (equipment, computers, clothes), however, the proportion of clothes decreased markedly.
The company Insales - the developer of the platform for online stores - has given another, second assessment of the online commerce market in Russia.
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EURO SHOES PREMIERE COLLECTION at the new MAIN Stage
Register for EURO SHOES PREMIERE COLLECTION at the new MAIN Stage!Book the Holiday Inn Taganskaya hotel at special prices!
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EURO SHOES is the only exhibition of European brands in RUSSIA!
Dear buyers and visitors of the exhibition!
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How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
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In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Ecommerce Laws Every Seller Should Know
The sale of goods via the Internet is becoming increasingly popular and in demand, however, at the same time, difficulties arise regarding issues of legal regulation of trade through the Internet, work with delivery and returns, and maintaining cash registers. Ivan Kurguzov, Executive Director of Oborot.ru, told how to avoid possible mistakes and how to legally conduct trade through the Internet.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
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