"Shoes of Russia" increased revenue
02.04.2013 5741

"Shoes of Russia" increased revenue

The results of 2012 for the Obuv Rossii GC, which includes the brands Pedestrian, Westfalika and Emilia Estra, showed that the company's profit has grown significantly.

Revenue increased by 2011% compared to 50, EBITDA amounted to 530 million rubles, an increase compared to 2011 - 84%, and EBITDA margin - 16%. The growth of indicators is primarily due to the qualitative improvement of the assortment and the conduct of large marketing campaigns. Now the assortment of the Westfalika chain is replenished mainly by footwear made of high quality expensive materials. In addition, Westfalika began to move from street retail to opening stores in shopping centers equipped with modern equipment.

Obuv Rossii Group of Companies pays great attention to the development of loyalty programs, which also contributed to an increase in the number of sales. For example, in 2012, buyers purchased by installments twice as many goods as in 2011. The company's plans for 2013 are to open new stores in the regions and increase profits by another 25%.

The results of 2012 for Obuv Rossii Group of Companies, which includes the brands Pedestrian, Westfalika and Emilia Estra, showed that the company's profit is significant ...

Latest News

Geox chose actress and TV presenter Yulia Vysotskaya as brand ambassador

The Italian brand Geox presented its first brand ambassador in Russia, actress and TV presenter Yulia Vysotskaya, and presented a new capsule collection of shoes and accessories for the spring-summer 2023 season, on which Geox designers worked…
09.12.2022 207

In St. Petersburg and the region, the volume of commissioning of warehouse real estate approached a record

According to the consulting company Nikoliers, in 2022, about 343 sq. m of quality warehouse space. This is 2,1 times higher than the figure for the whole of 2021, when…
08.12.2022 269

Uzbek shoemakers gather at Euro Shoes

Yan Belyaev, founder of the Euro Shoes premiere collection exhibition, and Uzcharmsanoat Fahriddin Boboev, chairman of the Association of Footwear Manufacturers of Uzbekistan, met at the BIOT-2022 international exhibition in Moscow and confirmed the importance of participation…
08.12.2022 244

Bata launches shoe collection made from recycled plastic bottles

Bata presented a collection of their Power brand called Love Ocean. The collection includes athletic-style shoes with lightweight and breathable uppers made from recycled single-use plastic bottles.
07.12.2022 267

Stores of Turkish brands will open instead of Mark & ​​Spencer and Gap in Russia

Stores of Turkish fashion brands Network, Beymen, Mudo will open at Mark & ​​Spencer and Gap squares, which are shutting down business in Russia, the telegram channel reports…
07.12.2022 445
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning