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Shoe stores in Novosibirsk compete in quality of service
23.05.2011 8203

Shoe stores in Novosibirsk compete in quality of service

In Novosibirsk, the competition "Capital of Quality - Customer Votes!"

The organizers emphasize that an event of this scale is being held in the region for the first time. The competition will allow residents of Novosibirsk to evaluate the quality of service in the city’s institutions and choose companies that are focused on a high class of service and maximum care for their customers. The competition is aimed at developing the quality of service in the region and will positively affect both the development of the retail sector, in particular, and the quality of life of citizens, in general, the organizers say.

The main nomination of the contest is “Best Service - Customer Votes”, additional ones - “Customer Recommends”, “Best Offer to Customer”, “Most Comfortable City Store”, “Best Consulting”.

The competition is attended by shoe chains, clothing stores, children's goods, grocery stores and coffee houses.

More than 30 network trade and food service organizations representing 47 trade brands have submitted applications for participation in the contest.

Representatives of the Novosibirsk shoe retail were among the first to decide on the participation in the Quality Capital contest. Among them are Rossita, Askania, Monroe, Trace, Anika, Lisette, Kors, Westfalika, Under the Heel, Respect.

The contest website is voting for the best shoe network in Novosibirsk. So far, AniKa stores (33%) and the country of Askania shoes (33%) are leaders in it. Shoe halls "Rossita", salons "Lisette", Respect and "Kors" scored 17% of the vote. The remaining participants in the open vote in the footwear segment are still without the attention of the residents of Novosibirsk.

The organizing committee of the contest, partners of the “Capital of Quality” and residents of Novosibirsk invite shoe retail chains of the city that have not yet announced their participation, join their colleagues in the workshop and argue for the title of the best!

The competition started back in March 2011, the organizers of the competition were the Ministry of Industry, Trade and Enterprise Development of the Novosibirsk Region, together with consulting companies Kraskovski and Practic.um.

The main experts in the competition will be buyers. The second stage of the competition was held in April. Volunteers of the competition (senior students of NSTU) underwent specialized training to conduct customer surveys. In addition to customer surveys, service standards of participating companies are evaluated by the expert council of the competition, which determines the most professional approaches in organizing a quality service system.
In Novosibirsk, the competition "Capital of Quality - Customer Votes!" The organizers emphasize that an event of this scale is being held in the region for the first time.
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