FSUE Russian Post is considering rebranding. The service is known to have consulted with branding agencies BBDO, Landor and Mildberry.
According to preliminary information, the Russian Post will hold a tender among agencies, the initial cost of which may be over 55 million rubles.
FSUE "Russian Post" is a national postal operator uniting 86 branches and about 42 thousand postal facilities. The revenue of Russian Post in 2013 amounted to 133,1 billion rubles.