Fashion show Artem Shumov x NotMySize at Mercedes-Benz Fashion Week 2017
Display of the Artem Shumov x NotMySize shoe collection at Mersedes-Benz Fashion Week 2017
Yesterday, at the Mersedes-Benz Fashion Week 2017 Fashion Week, which takes place in Moscow from March 12 to March 17, a new clothing collection of the Russian fashion designer Artyom Shumov and a capsule collection of the Artem Shumov x NotMySize collaboration shoes were shown.
This is not the first collaboration of the Russian shoe brand notmysize with famous Russian designers. The brand also collaborated with Portnoy Beso brand of designer clothes, with fashion designers Maxim Sharov, and Alexandra Vanyushina. This time at MBFW, a new capsule collection was presented together with the Artem Shumov brand, which focused on color variations based on Soviet suprematism, as well as on improving the technical characteristics of the couple, including reducing its weight due to the new lightweight sole .
Shoe brand NotMySize- The project of the young Russian designer Leon Krayfish. NotMySize is handmade shoes of original design, retail prices for brand shoes are from 8 to 20 thousand rubles per pair.
Yesterday, at the Mersedes-Benz Fashion Week 2017, which takes place in Moscow from March 12 to March 17, a new collection of clothes of the Russian fashion designer Artyom Shumov and a capsule collection of shoes ...
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We are ready for active development in the Russian market
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Fashion Week takes place in Moscow
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When developing a lighting concept for shoe retailers, it is important to take into account not only the history of the brand, the architectural content of the premises, the target audience of the stores, but also the seasonality of the goods. With the onset of the cold season, client preferences change: bright weightless shoes are replaced by more massive models in discreet dark colors. Despite significant differences in summer and winter collections, the overall philosophy of the brand, its recognition should remain unchanged at any time of the year. Tatyana Ryzhova, an SR lighting expert in fashion retail, has identified five basic rules for a competent lighting concept for a shoe store for readers of the magazine, which will help to present winter assortment to customers in a winning way.
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I doubt and object: how to find an approach to difficult clients?
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Which speech modules are effective in communicating with potential and current customers of shoe stores, and which are not, Anna Bocharova, a business consultant, knows.
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“How do you charge your consultants for personal or general sales?” Is one of the most popular questions causing a lot of controversy and gossip on the online forums of retail business owners. Indeed, how to properly form the earnings of sellers? But what about bonuses, where to get a sales plan from, do employees allow them to buy goods at discounted stores? In search of truth, the Shoes Report turned to a dozen shoe retailers, but no company wanted to disclose its motivation system - the process of its development was too complicated and individual. Then we asked four business consultants, and finally became convinced that the topic of seller motivation is very complex, because even our experts could not come to a common opinion.
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Technology Selling Issues
There is nothing worse than meeting the buyer with the words “Hello, can I help you with something?”, Because the seller works in the store just to help. Criticizing this well-established pattern of communication with the buyer, Andrei Chirkarev, business coach for effective sales and the founder of the New Economy project, shares the technology of truly selling issues with readers of Shoes Report.
Fur, and not only: types of lining
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The best models of Czech shoes of the past
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
