Premiata Launches Transparent Heel Capsule Shoes Collection
Italian premium shoe brand Premiata has released a capsule collection of seven pairs of classic shoes, dedicating its heel. The capsule, designed by the creative director of the brand Graziano Mazza, features classic color boats and ankle boots with a fluorescent and even transparent heel.
The transparent heel is intended to become a metaphor for weightlessness, as well as to create the visual illusion of a woman's “hovering” over modern dynamic life.
The transparent heel has become a logical continuation of the mini-series of "rough" ankle boots and clogs made of leather with deliberately raw edges and a heel of fluorescent red and yellow with the effect of degradation, as well as the hit of the collection - silver. Each pair in this series is painted red from the inside.
The collection was created for women who are close to the classic style with elements of the avant-garde. The individuality of each pair is achieved through the use of high-quality Italian materials and the unexpected combination of different styles and eras.
Recall that the history of the brand began in the distant 1885 year, when the Italian Mazza family founded a small workshop for the production of shoes. Excellent quality attracted many customers here, and although the workshop soon turned into a large production, the art of making shoes by hand is still given an important place.
Italian premium shoe brand Premiata has released a capsule collection of seven pairs of classic shoes, dedicating its heel. In a capsule developed by the creative director of the Graziano brand ...
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Technology Selling Issues
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
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