Another start-up to make custom-made shoes using 3D modeling has emerged in the United States. This time we are talking about the production of women's shoes with heels. Startup founder Sandra Gault, who previously held executive positions at companies such as IBM and Kodak, writes Footwear News.
Sandra Gault's company True Gault creates luxury bespoke heels for women. The photo platform for scanning the foot, which took about two years to develop, is already available in the App Store. Since December 2016, she has attracted about 1000 clients. The company's True Gault app uses three-sided photographs of their feet to create a 20D image that is used in shoe manufacturing. Then they are asked to choose from 40 models and XNUMX upper materials.
Shoes are made in Spain, its price is - $ 250 - $ 350. The company focuses on the fact that no woman has two absolutely identical legs, and this slight difference in the size of the left and right foot is also taken into account when creating True Gault shoes.
The brand guarantees the replacement of all goods that do not satisfy the customer. But the returned pairs True Gault manages to sell on sales.
The startup is currently seeking an additional investment of $ 2,5 million to create an Android version of the app and launch a full-fledged marketing campaign, and so far True Gault has been content with Google advertisements and word of mouth.