MICAM exhibition in Milan will be held from February 10 to 13
03.12.2018 1770

MICAM exhibition in Milan will be held from February 10 to 13

The 87th in a row, the largest international exhibition of footwear and accessories MICAM in Europe will be held in Milan from February 10 to 13. At it, brands will present their fall-winter 2019/20 collections.

MICAM is supported by the Italian Shoes Manufacturers Association (ASSOCALZATURIFICI). The exhibition takes place twice a year at the Fiera Milano Rho exhibition complex and covers an area of ​​63 thousand square meters. meters. 1400 companies from 30 different countries were announced to participate in the February exhibition. Among the exhibitors are the leading world brands Fendi, Salvatore Ferragamo, Gucci, Prada and Tod's, Giorgio Armani, Jimmy Choo, Sergio Rossi, Ermenegildo Zegna and others.

Over the past three years, MICAM has focused on the theme of the Divine Comedy, presenting an advertising campaign in which shoes are the object of desire that provokes passion. In 2019, inspired by the journey of Dante, after atonement in purgatory, a paradise theme comes to the fore in the advertising campaign of the expo show. The key mood of MICAM in February was the movement towards art and creativity.

The 87th, Europe's largest international exhibition of footwear and accessories MICAM will be held in Milan from 10 to 13 February. At it, brands will present their autumn-winter collections ...
Euro Shoes Exhibition

Latest News

The French concern LVMH selected 23 start-up projects in the field of innovation for the luxury industry

French luxury group LVMH has selected 23 new startups to participate in LVMH's La Maison des Startups program, which promotes innovative solutions for the luxury industry. In total, in the startup competition, which is already the seventh…
25.01.2022 61

PUMA Unveils Deviate Nitro Elite Racer Spectra Super Lightweight Running Shoe

One of the big selling points of the new Puma Deviate Nitro Elite Racer Spectra running shoe, designed for long-distance running, is its light weight. The standard men's running shoe weighs just 191…
25.01.2022 60

Bikkembergs will produce shoes in collaboration with Rodolfo Zengarini Italia

Bikkembergs has signed a licensing agreement with Italian footwear company Rodolfo Zengarini. The new licensing agreement, already partly in force from the autumn-winter 2022 season, will allow the development of the Bikkembergs footwear business as…
24.01.2022 65

Prada sales showed strong growth in 2021

In its preliminary annual report, Prada Group announced that sales in 2021 were above pre-pandemic levels. Italian luxury group's FY 2021 revenue hits €3,36bn, writes Worldfootwear.com…
24.01.2022 148

Dior presents collaboration with Birkenstock in Paris

The Dior x Birkenstock collaboration was presented during the Dior Fall/Winter 2022/23 menswear show at Paris Fashion Week. The German comfort shoe brand continues to dominate the…
23.01.2022 207
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning