Sellers of clothing and footwear presenting their goods on the Yandex Market marketplace can now provide a fitting service for their customers at service order pick-up points (PIUs). According to Yandex Market, adding a fitting service can quadruple the conversion rate of clothing and footwear sellers on the marketplace.
Until now, the fitting service at the Yandex Market pickup point was available only for goods that the marketplace sold from its warehouses. Now the fitting service has appeared in all stores that sell clothes and shoes from their warehouses on the marketplace.
The scheme is extremely simple - the seller receives an order on the marketplace with delivery to a specific pick-up point and only then brings goods to this point from their warehouse or, for example, from a shop window. The goods that are refused, the seller will also be able to independently pick up from the pickup point.
To enable the fitting service in the pickup point, partners of the Yandex Market marketplace do not need to configure anything, the service has automatically added the service to all partner stores.
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