Having secured the status of the leading distributor of shoes and accessories in Russia and the CIS countries, the company SOHO Fashioncontinues to grow and develop and announces the opening of a clothing and accessories store of the legendary brand Camel Active.
The history of the German brand Camel Active began in the 70s of the XX century. with the creation of clothing for men. More precisely, from the equipment of the participants in the Camel Trophy international race. The rally took place in extreme conditions of the tropics and desert, so the team members needed comfortable and reliable clothing and footwear.
A year after the presentation of the first Camel Active clothing collection, a line of shoes was released, followed by bags, watches, socks and other products.
The main values of the brand are loyalty to tradition combined with the latest fashion trends and technical innovations. No wonder the motto of Camel Active is: “Real clothes - real people, real stories”, and professional stuntmen and rescuers participate in advertising campaigns.
Camel Active collections are an opportunity to spend time comfortably and in style both in the city and beyond, to go on new adventures to enjoy the unity with nature and outdoor activities to the fullest.
Today Camel Active products are presented in various countries of the world. Thanks to the current design and consistently high quality products, the brand is gaining more and more followers.
A wide range of Camel Active products - jeans in the most popular colors, shirts, T-shirts, polos, dresses and shorts, jackets, as well as many different accessories - is designed for open-minded, active men and women of the modern world.
The new SS'24 collection uses natural fabrics with various degrees of processing. The jackets feature teXXXactive® waterproof membranes - proprietary technology from Camel Active, Gore-Tex and more. Reflective detailing is an added feature for all-day outdoor activities. The leather collection for summer uses the finest lightweight types of leather. Thanks to the latest technology, Camel Active shirts are easy to iron after washing or do not require ironing.
Camel Active shoe collections are divided into three main styles. These are shoes for athletes, avid tourists and for lovers of urban style. All three design lines: sport, outdoor, casual - combine high-quality and functional materials such as mesh and technical nylon, suede and cotton, natural leather.
The choice of Camel Active clothes and shoes is participation in the club of free, purposeful and energetic people.
You can get acquainted with the new collection of the Camel Active SS'24 brand at the upcoming Euro Shoes exhibition, which will be held from August 29 to September 1, 2023 in Moscow, Expocentre, Pavilion 1, SOHO Fashion booth D01.
SOHO Fashion: +7 (495) 921 02 34, www.soho-fashion.ru
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