Soho
Concept store Adidas Originals will open on the ship "Bryusov"
25.07.2014 6718

Concept store Adidas Originals will open on the ship "Bryusov"

The new concept store Adidas Originals will open in Moscow on the Bruce ship, a unique public space of the capital, located in the Museum Museum on Krymskaya Embankment.

The opening of the Adidas Originals store celebrates the 10th anniversary of its work in Russia. Emphasizing the importance of the appearance of a new iconic place of street fashion on the map of the capital, Dmitry Oskes, founder and curator of the annual interactive exhibition project Faces & Laces, wrote a manifesto - his declaration of love for Moscow.

With this text, Adidas Originals will mark the start of a series of declarations of love, in which phrases from the manifesto will appear in unusual places throughout the city. The manifesto will also decorate one of the Moscow facades, the author of the mural will be designer-illustrator Yevgeny Zhelvakov.

To develop a design project for his store, Adidas Originals invited Woodie Design Bureau. The concept store will retain the authentic look of the ship, combined with the unique Adidas Originals style.

The new store will feature the best of the Adidas Originals lineup - rare sneaker releases and capsule collections. On the opening day, sales of exclusive Moscow sneakers from the ZX Flux City Pack limited edition line will begin, which will be available only here, as well as in adidas Originals flagship stores around the world. The model is decorated with an asymmetric photo print, which is a satellite image of Moscow streets.

Series of events and presentations of limited collections will be held at the concept store Adidas Originals year-round.

The new concept store Adidas Originals will open in Moscow aboard the Bryusov ship, a unique public space of the capital, located in the Muzeon park on Krymskaya ...
5
1
Rating

Latest News

Stores of Turkish brands will open instead of Mark & ​​Spencer and Gap in Russia

Stores of Turkish fashion brands Network, Beymen, Mudo will open at Mark & ​​Spencer and Gap squares, which are shutting down business in Russia, the telegram channel reports…
07.12.2022 266

Thomas Munz will add clothes to the assortment

The Russian shoe retailer Thomas Munz has taken on the development of a new retail format Thomas Munz Store, where, in addition to shoes and accessories of its own and other international brands, clothes under its own trademarks will also be presented ...
07.12.2022 270

H&M closed all stores in Russia

The Swedish chain H&M has finally curtailed its work in Russia. 172 shops were closed. New stores of Melon Fashion Group (Zarina, befree, Love Republic), Lime, Snow Queen, Turkish…
06.12.2022 324

Portugal will direct 600 million euros to the development of the footwear industry in the next 8 years

The Portuguese Association of Manufacturers of Footwear, Components and Leather Goods (APICCAPS) has presented a new Strategic Plan for the development of the footwear sector until 2030, writes…
06.12.2022 312

MICAM organized a promotional tour in December

The Italian International Footwear Fair MICAM will hold three teaser events in Berlin, Seoul and Brussels in December to anticipate the upcoming event scheduled for February 2023.
05.12.2022 302
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning