Converse organized musicians
24.04.2013 3933

Converse organized musicians

Converse brand conducted a GET DIRTY advertising campaign from March 19 to April 20.

As part of the advertising campaign, emerging and already well-known bands performed in Converse brand stores in 11 European cities. Avant-garde artists also took part in the events. Visitors could use the special Tune & Repair service to turn their sneakers into shabby and well-worn ones - as they should be from the point of view of the promoters. According to Converse, the right sneakers cannot be clean and too new, "Shoes Keep It Clean, Sneakers Get Dirty" is the campaign slogan.

This is not the first time Converse has collaborated with musicians - the company has already created its own recording studio supporting young performers, and has repeatedly taken part in music festivals.

Converse brand conducted a GET DIRTY advertising campaign from March 19 to April 20.

Latest News

Econika created a light mood in the spring-summer 2021/22 season

In the spring-summer 2021/22 season, the Econika shoe and accessories brand has released a delicate, feminine and not boring collection. Without abandoning their love for creative experiments with forms, the brand's designers have kept the right balance. Pleased with the presence ...
25.02.2021 38

S.Oliver fall-winter 2021/22 collection - premiere of new creative director of the brand Thomas Bull

The new creative director of s.Oliver footwear, Thomas Bull, has presented his first collections for women, men and children for the fall-winter 2021/2022 season. When creating models for every day, the designer did not lose sight of fashion trends.
24.02.2021 47

Wildberries entered the markets of France, Italy and Spain

Wildberries continues to expand to the EU countries. The online retailer has launched sales in France, Italy and Spain. For buyers from these countries, platforms in national languages, as well as corresponding mobile applications on iOS and ...
24.02.2021 84

Shoes Report continues a series of video interviews with footwear market participants

For the upcoming Euro Shoes Premiere Collection exhibition, several new video interviews with representatives of the shoe business are being released on the Shoes Report magazine's Youtube channel. Fresh publication - an interview with the CEO of Caprice Vostok ...
22.02.2021 274

Geox unveils innovative Zero Shock technology

The Italian brand Geox continues to drive technological innovation in footwear. The Geox Spring-Summer 2021 collection features an ultra-tech novelty - the Spherica women's sneakers.
22.02.2021 248
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning