EuroShop 2014 will be held in February
EuroShop is the leading platform in the world for the presentation of promising trends, promising ideas and concepts for the retail business and related areas. It is here that the main vector of the further development of the industry is determined, in connection with which its visit is a mandatory item on the business calendar of all retail industry specialists.
The EuroConcept section covers a wide range of areas, from store development, architecture and store design, to lighting concepts, refrigeration equipment, innovative finishing materials and floor coverings.
The EuroSales section focuses on the purchase of goods as a process in which all the human senses are involved, to which the presentation of goods as a tool for virtual marketing and merchandising is called upon.
The EuroCIS segment will demonstrate modern technological solutions for customer service, technologies for points of sale and the concept of mobile shopping, as well as ERP concepts, supply chain management and ways to prevent losses and losses.
The EuroExpo section presents new ideas for building exhibition space, design concepts and event organization.
In the new season, for the first time in the history of the exhibition, a special area called “Lighting Designer´s Zone” will be created, which will bring together lighting design specialists and designers. An exhibition dedicated to visual merchandising technologies will be a source of inspiration for those interested in window dressing, mannequins, as well as exclusive furnishings and interior design.
The program of events also includes prestigious forums for professionals, including the Architecture & Design Forum, ECO-Forum, EuroCIS Forum, Multi-Channel-Forum and POPAI Forum. A conference will again be timed to coincide with EuroShop Retail Design Conference and prestigious award ceremony EuroShop Retail Design Awards.
The leading exhibition of retail technologies EuroShop is held on February 16-20, 2014 on the territory of the Exhibition Center ...
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Offline vs. Marketplaces: How to Survive and Win in 2026?
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Needs Identification Techniques That Really Work in Shoe Stores
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The Battle for the Sports Shoe Market
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PETER KAISER - the best brand of 2025!
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How to Compete with Marketplaces in 2025
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How to set prices that will earn
Some businessmen still confuse the concept of margin with the concept of trade margins and set prices for their goods, guided solely by the example of competitors. No wonder they go broke! Analyst at the Academy of Retail Technologies Maxim Gorshkov gives several tips and formulas with which you can set not only ruinous, but also profitable prices.
Sales of shoes and accessories: effective techniques for business rhetoric
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We form the salary of sellers: expert advice
“How do you charge your consultants for personal or general sales?” Is one of the most popular questions causing a lot of controversy and gossip on the online forums of retail business owners. Indeed, how to properly form the earnings of sellers? But what about bonuses, where to get a sales plan from, do employees allow them to buy goods at discounted stores? In search of truth, the Shoes Report turned to a dozen shoe retailers, but no company wanted to disclose its motivation system - the process of its development was too complicated and individual. Then we asked four business consultants, and finally became convinced that the topic of seller motivation is very complex, because even our experts could not come to a common opinion.
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Bayer is no longer a new, but still a popular and sought-after profession. It’s fashionable to be a buyer. Buyers are at the origins of the emergence and development of trends. If the designer offers his vision of fashion in the season, then the buyer selects the most interesting commercial ideas. It is on buyers that the policy of sales of stores and what, in the end, the buyer will wear depends on. This profession is surrounded by a magical fleur, often associated with a lack of understanding of what exactly is the work of a buyer.
Technology Selling Issues
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Fur, and not only: types of lining
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Correctly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we postpone the decision for months?
