France to launch reward system to encourage renovations in the fashion industry
From October, French citizens will be able to refund between 6 and 25 euros in the cost of repairing clothes and shoes under a new scheme launched by the French government to reduce waste in the fashion industry. The state will allocate 154 million euros over five years to finance the corresponding program, writes Worldfootwear.com.
A new program to encourage renovations in the fashion industry was announced by French Environment Minister Berenger Couillard during a visit to the Responsible Fashion Center in Paris. The goal is to help reduce waste in the fashion industry, as around 700 tons of clothing are thrown away in the country every year, two-thirds of which end up in landfills. Funds allocated for the program will be directed to repair shops.
Sewing workers and shoemakers will offer their customers a discount of 6 euros for an unraveled seam or unlined garment, 7 euros for a hole, a snag or tear in a garment or a broken heel, 8 euros for gluing the sole of a shoe, from 8 euros to 15 euros for zipper repair, from 10 to 25 euros for lining repairs and 25 euros for leather shoe repairs.
On the one hand, such a reward scheme is expected to encourage consumers to choose sustainable methods instead of buying new products right away. On the other hand, the goal is also to “support those doing renovations,” said Cuillard, who hopes the program, which will be run by eco-organization ReFashion, will also help recreate jobs.
From October, French citizens will be able to refund between 6 and 25 euros for the cost of repairing clothes and shoes, in accordance with a new scheme launched by the French government to reduce waste in the industry ...
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