Rieker
GVA Sawyer presented the projects of three retail parks
25.10.2011 2555

GVA Sawyer presented the projects of three retail parks

GVA Sawyer presented three new retail park projects - two in the Moscow Region (Volokolamsk and Dmitrovsky District) and one in Kazan - at the III Annual Commercial Lease-2011 Exchange (KomAR).

At a press conference, Yulia Merova, Deputy Director of the Commercial Real Estate Department of GVA Sawyer, spoke about how the concept of retail parks works in America, Europe and Russia, what features this format has in individual countries, how retail parks change during a crisis and how in this way they adapt to the new demands of tenants.

“As a rule, the format of the retail park is a complex of free-standing large-format retail facilities located on a single territory and united by a common parking lot. According to the American concept, these are three or four operators located in a complex with a very small shopping gallery or even without it, ”said Yulia Merova. In Russia, the needs of the market are slightly different from Western ones, which means that the format of the retail park is adapted to national specifics.

Thus, the project of a retail park in Volokolamsk, which will be located on a plot of 7 hectares, in addition to two large tenants, also involves the construction of a shopping gallery. As Ms. Merova notes, this decision is due to the demand of the residents of this area for a similar format of trade, as well as the owner's ability to receive additional income (due to higher rates for areas of smaller cuts). Negotiations are currently underway with potential tenants. The planned terms of the retail park implementation are 2011-2012.

Another retail facility that will appear in the Dmitrovsky district of the Moscow region, on the 10 Ga site - in the Mechta residential complex - also involves some deviations from the classic format of the retail park. The project will include not only three anchor tenants (a hypermarket, a building materials retailer, a sports goods operator), but also a sports and entertainment zone. According to a marketing research conducted in this area, a sports and entertainment format will be in demand in this place and will allow to generate a good flow of visitors to the object. Duration of the project - 2012-2013.

Another retail park, which was described by Julia Merova, is scheduled for opening in 2012 in Kazan. The project was developed as part of the reconstruction of a building with an area of ​​20 thousand square meters in the Kirovsky district of the city. The project does not quite correspond to the American model, but fits the retail park in its essence. Two or three large tenants will be placed there.

“The format of the retail park is becoming increasingly popular in Russia. Obviously, in the future it will take its rightful niche in the domestic market, ”concluded Julia Merova.

GVA Sawyer presented three new retail park projects - two in the Moscow Region at the III Annual Space Exchange "Commercial Lease-2011" ("KomAR") ...
5
1
Rating

Latest News

Adidas and Prada launch a collaborative collection of football boots

German sports giant adidas and the Italian luxury fashion house have unveiled the adidas Football for Prada collection, the world's first fashion collection of football boots. Shoe design incorporates the unique features of both brands,…
09.06.2023 135

Flo Retailing and Daher Group are bidders to buy the Russian business of Adidas

The negotiations of the Turkish holding Flo Retailing and the Middle East Daher Group with the German Adidas AG on the sale of the Russian retail chain adidas became known from real estate consultants, write…
09.06.2023 213

On June 10, an exhibition of light industry manufacturers of the Republic of Dagestan will be held in Makhachkala

Already this Saturday, June 10, the Ministry of Industry and Trade of the Republic of Dagestan is holding an exhibition-fair of light industry goods in Makhachkala with the participation of local manufacturers, timed to coincide with the Day of Light and Textile Workers…
08.06.2023 335

Vans closes branded retail and moves to wholesale sales in Russia

The American VF Corporation, which owns the brands Vans, The North Face, Timberland and others, has decided to close Vans branded retail in Russia. However, the brand will not leave the market, the company will continue to develop the wholesale…
08.06.2023 289

In Pushkin, they are preparing to hold an art project with a defile of fashion designers "Association-2023"

On June 25 in Pushkin, the Tsarskoye Selo Museum-Reserve will host the main fashion event of the St. Petersburg summer - the art project "Associations-2023". Theatrical fashion shows of the leading fashion designers of St. Petersburg will be presented in a unique…
08.06.2023 277
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning