Mila company captures the rush demand for winter shoes
With the first snow falling, there was a sharp excitement for winter shoes. Over the past week, sales of Mila - wholesale footwear in the winter group have noticeably increased. The undisputed leader was the Kotofey trademark, which sold more than 3,5 thousand pairs of children's shoes over the last day off in October; by November 3 this figure had almost doubled.
At this stage, from the winter assortment of TM “Kotofey”, membrane boots with a natural wool lining and leather boots with fur are in great demand. The bestseller last year - felt boots, also have high rates of sales, but have not yet reached their peak. Most likely, this is due to the fact that temperatures have not yet reached the winter level and there is a likelihood of snow melting.
“We forecast maximum sales of felt boots TM“ Kotofey ”after the establishment of negative soil temperatures and constant snow cover. As practice shows, felt boots with lining made of natural wool are in high demand. According to the results of last week, this trend continues, and this product may again become scarce, ”said Alexander Borodin, manager of Mila - Wholesale Shoes.
With the first snow falling, there was a sharp excitement for winter shoes. Over the past week, the sales volumes of the Mila company - wholesale footwear in the winter group noticeably ...
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How to determine the effectiveness of a shoe business
Today, most entrepreneurs calculate and analyze their business performance indicators. However, about 30% either do not do this or do not understand anything about it (but would like to understand this issue and start working with performance indicators). Maria Gerasimenko, an expert in the field of fashion business management and development and a regular author of SR, has prepared material especially for the readers of the magazine about what business performance indicators to rely on, how they help, how to calculate and control them so that the profitability of your business does not fall below 10%. After all, as you know, the rule of a bank deposit says: "If your business brings less profitability than a bank deposit, then it does not make sense."
Euro Shoes was a huge success in Moscow
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Making the right diagnosis. 10 ways to quickly identify your customers' "pains"
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We are waiting for you at the Euro Shoes exhibition on August 26-29
The international exhibition of footwear and accessories Euro Shoes premiere collection starts in Moscow next Monday. Euro Shoes will be held in the capital's Expo Center from August 26 to 29 in alliance with the leading international clothing exhibition CPM Moscow. In one place and on the same dates, both exhibitions will bring together a large number of visitors, buyers and fashion industry professionals from Russia and the CIS countries.
Euro Shoes will be held in pavilions 2.5, 2.6 of the Expocentre Fairgrounds
Dear partners!We inform you that the Euro Shoes premiere collection exhibition will be held from August 26 to 29 at the Expocenter, pav. 2.5 and 2.6.
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Time-tested and new collections
PETER KAISER SPRING/SUMMER 2025
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How to fire a worker without tears, scandal and trial
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