Mila Company and Spartak Shoe Factory Start Cooperation
Shoe factory "Spartak" and the company "Mila" signed a cooperation agreement, the first result of which was the presentation of the collection "Autumn-Winter 2011". “The exhibition presents mainly women's footwear, harmoniously complemented by men's and children's collections. Today, there are not many domestic products in the Ural shoe stores. We, together with Spartak, hope to provide the residents of our region with reliable, high-quality and safe footwear, ”says Alexander Borodin, manager of Mila.
“A feature of the women's collection is its practicality: casual, comfortable and comfortable wedge shoes are presented, according to the latest fashion trends, shoes with medium heels and without them. In the children's collection, it is worth noting the wide color gamut of models, as well as a large winter collection for schoolchildren. For the stronger half, we offer everyday shoes made from natural materials. In addition, I would like to draw attention to the convenience of shoe pads that are developed by our designers and repeat the shape of the foot of Russian customers, ”says a representative of the Spartak factory.
The Spartak shoe factory is one of the largest Russian shoe manufacturers with almost a century of history and a name guaranteeing high quality shoes. It produces men's, women's and children's shoes in bulk under the trademarks "Spartak", bon ton and Poliar.
Shoe factory "Spartak" and the company "Mila" signed a cooperation agreement, the first result of which was the presentation of the collection "Autumn-Winter ...
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"When Customers Are Few: How Fashion Store Owners Can Squeeze the Most Out of Every Customer"
In recent years, offline retail in clothing, footwear, and accessories has been operating under conditions of a steady decline in incoming traffic. By the end of 2025, offline store traffic in Russia had declined by 8-15%, with the offline segment's purchase rate declining more sharply than the overall market, according to Retail.ru. According to statistics from individual shopping centers, the decline by the end of last year was between 15 and 25%. How can salespeople effectively engage with customers in such challenging conditions? We'll explore service strategies in low traffic conditions with SR expert Elena Vinogradova, who specializes in purchasing and sales in the fashion business. The expert shares proven methods with practical examples of speech modules. Elena is confident that, in a context of declining traffic, high-quality service is becoming the main competitive advantage for the shoe industry.
Offline vs. Marketplaces: How to Survive and Win in 2026?
In Russia, e-commerce's share has grown from 5% in 2019 to nearly 23% in 2024 and continues to grow, with e-commerce market analysts predicting it will reach over 30% by 2029. Offline retail, meanwhile, can not only survive but also grow by 20-30% annually if it stops offering clothes on hangers and shoes on shelves and starts selling unique experiences. We discuss this topic with Shoes Report regular contributor Elena Vinogradova, an expert in fashion buying and sales and the author of the Fashion Business Blog, a blog for retailers and buyers.
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Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
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