Rieker
Analpa Corporation tripled orders at GDS in Dusseldorf
28.03.2012 3406

Analpa Corporation tripled orders at GDS in Dusseldorf

At the GDS International Exhibition of Shoes, which was held in Dusseldorf in mid-March, 73% of visitors came to order women's shoes, another 44% of buyers came for men's shoes, and every third was interested in children's shoes. For the American corporation Analpa.inc, which presented the new collections of youth brands KEDDO, BETSY and CROSBY, this exhibition was no less successful than September in 2011 - despite the inconvenient location of the stand, the company increased orders three times.

IMG_2528.JPG

Now shoes of all Analpa brands are sold in Germany, Austria, Holland, Switzerland, France, Great Britain (where KEDDO rubber boots are in great demand).

039.jpg

According to the results of the 2011 exhibition of the year, we can say that shoes became a bestseller in online stores. In some of them, sales in the first week of supply amounted to 15% of the total, in the Zalando online store 34% of the entire order was sold in two weeks. It is logical that in March all online stores increased their orders many times over.

038.jpg

Almost doubled the portfolio of orders from customers from the Baltic states and Ukraine. Russian customers were able to see the collection, supplemented and expanded by the most hit models. The company noted a phenomenal increase in orders in those countries that have never been a priority for it, for example, in Bulgaria and Mongolia.

032.jpg

The company received many offers on opening branded stores from new shopping centers, mainly Eastern European.

Recall that this season 860 companies took part in the GDS exhibition, and Analpa brands stood out not only due to their wide range covering all youth groups, but also by their interesting design and attractive price.

At the GDS International Footwear Exhibition, which took place in Dusseldorf in mid-March, 73% of visitors came to order women's shoes, another 44% of buyers came to buy men's shoes, and ...
5
1
Rating

Latest News

Stefano Gallici appointed as new creative director of Ann Demeulemeester

Approximately ten days after announcing the departure of Ludovic de Saint-Sernin as creative director of Ann Demeulemeester, the Antonioli Group, which owns the luxury brand, has found a replacement for the departed head inside the company, writes ...
02.06.2023 258

Bally has appointed a new creative director

Half a month after Ruigi Villaseñor stepped down as creative director of Swiss luxury clothing, footwear, bags and accessories brand Bally, he was replaced by Simone, a designer with 16 years of experience at Gucci.
02.06.2023 214

Footwear brand Melissa has opened a pop-up store at Galleries Lafayette in Paris

Brazilian fruit-flavored plastic footwear brand Melissa has opened a pop-up space for the second year in Galleries Lafayette, one of the most fashionable department stores in Paris. This year, to draw attention to the project on the pediment…
01.06.2023 262

Ekonika presented models made of eco-leather based on coffee pomace

The Russian brand of shoes and accessories "Ekonika", following the global trend for responsible production, has released a capsule collection of shoes, which includes mules made from eco-leather based on coffee pomace, - writes ...
01.06.2023 305

Loewe opens first leather repair shop

Spanish luxury brand Loewe has opened its first store entirely dedicated to the repair and maintenance of leather goods in Osaka, Japan. The LOEWE ReCraft store will have a craftsman ready to repair and refurbish used…
01.06.2023 261
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning