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"Mila" - wholesale shoes ": the results of 2011 of the year
30.12.2011 2090

"Mila" - wholesale shoes ": the results of 2011 of the year

The company "Mila" - shoes wholesale "summed up the results of the year. Over the past year, the company worked according to the stated strategy, the key direction of which was the implementation of measures to reduce the costs of partners of the Ural wholesaler in order to increase the turnover and profitability of their business.

“We started implementing a program to reduce the time for delivering goods from Moscow, now products from factory warehouses began to be sent to Yekaterinburg twice a week. To increase the convenience of buyers of children's shoes and the speed of processing applications for products, the Mila online store has been repeatedly improved. In addition, we have implemented processes for the automatic exchange of data with factories, ”said the manager of Mila, wholesale shoes, Alexander Borodin

The company called 2011 a very productive year. “Together at RA Voskhod, a winter advertising campaign of TM Kotofey was implemented, which once again strengthened the brand’s position in the shoe market of the Ural region,” said Alexander Borodin. - This year was the beginning of our partnership with TM Antelope and set the stage for a new project to create a network of branded stores of children's shoes “Centipede”.

“Unfortunately, this year we were not able to fully implement the implementation of uncoordinated orders of suppliers, but the issue was not left unattended and Mila continues to work on it,” Alexander Borodin explains.

In the coming year, the Ural wholesaler intends to actively develop the begun directions, and puts 100% unloading of balances from the warehouses of all counterparties as a priority. “This will provide Mila’s customers the opportunity to work online and, perhaps, expand the list of its suppliers through virtual sales from warehouses, which in the future can turn a wholesale online store into a shoe portal,” commented Alexander Borodin. “We also intend to continue to work on the implementation of the Centipede project and to develop a program for the delivery of goods from Moscow with a frequency of twice a week.”
The company "Mila" - shoes wholesale "summed up the results of the year. Over the past year, the company worked according to the declared strategy, the key direction of which was the implementation of ...
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