The costs of small enterprises to work with branded goods can be up to 22 thousand rubles, in case of production, and can be about 8-9 thousand rubles for a small retail outlet, these figures were cited by the deputy head of the Ministry of Industry and Trade Viktor Yevtukhov and the chairman of the board of directors of the Center for the Development of Advanced Technologies ( CRPT) Mikhail Dubin during conducting the All-Russian Direct Line by marking June 25th.
“For small shoe production, equipment costs about 22 thousand rubles: a label printer, which costs around 10-11 thousand rubles, a scanner - 2-4 thousand rubles, an applicator - 5-6 thousand rubles, electronic digital signature - 2-4 thousand rubles. All this is 22-25 thousand rubles, and some have less. Labeling, and we talked about it with business, reduces certain costs - this is a fact. Therefore, on the one hand, there is a basic investment: for large enterprises it’s more expensive, for small ones it’s a little money, but on the other hand, other advantages open up that allow you to reduce your costs already in the process of production activity and in the process of identifying products, ”said Deputy Minister of Industry and Trade Viktor Yevtukhov. - Already running production should be equipped with printers. The technical regulation of the Customs Union requires that a label be put on the goods, respectively, the manufacturer should have a computer and printer. Therefore, it is necessary to carry out a readjustment in the printer program so that the code is also displayed on it. ”
Chairman of the Board of Directors of the CRTC, Mikhail Dubin, gave an example of the cost of marking 1 thousand pairs of shoe residues in a small store.
“From 3 to 8 with a small thousand rubles - this is an increase in marking costs, depending on the set of services. There are two options: either go and do everything yourself, make great efforts so that it is possible, then the cost will be lower. For those who, for a number of reasons, are not ready and have no desire to do it themselves, you can attract partner companies that will help implement it. But what I would like to draw attention to: the services of partner companies cannot, should not be in the tens of thousands of rubles. If you see these - the service is not worth so much. Secondly, let us know about it, because we are trying to monitor these services, they are in the range that I have mentioned, including printing codes, ”said Dubin.
He recalled that according to 54-FZ, enterprises should already have an online cashier. In addition, a free electronic document management service is available for small and medium-sized businesses.