New Balance updated silhouette model 247 Women's Shoes sneakers New Balance 247v2
27.06.2018 4964

New Balance updated silhouette model 247

The 247v2 is the modern evolution of the original 247 sneakers that debuted in early 2017. The updated silhouette is dedicated to the New Balance heritage, the brand develops the concept of combining sports style in everyday life and professional sports.

In the new version of the shoe, the number of seams is minimized, and the top of the model, made of lightweight breathable materials, is supplemented with dense inserts for the most comfortable fit in the foot and reliable fixation.

Men's shoes sneakers New Balance 247v2 Men's shoes sneakers New Balance 247v2

REVlite midsole provides softness and comfort at every step, while keeping the shoe's minimum weight. Inspired by RollBar technology - a rigid graphite plate - 247v2 is complemented by a dense polyurethane insert in the midsole to provide greater stability and protection against blockage of the foot.

In the new Tritium Pack collection, the 247v2 is presented in two pairs of sneakers for men and three pairs for girls.

On sale sneakers will be available from June 30 in the official New Balance store, on the site newbalance.ru and in the brand's corner in the Tsvetnoy department store.

New Balance has been producing footwear, apparel, and accessories for sports and everyday life for over 100 years and is among the most sought-after and fashionable sports brands. In addition to its core, regularly updated collections, the brand's product range includes limited-edition sneaker models produced in factories in the USA and England. Since 2010, JamilCo has been the official New Balance distributor in Russia. The brand has opened over 50 concept stores across the country in cities including Moscow, St. Petersburg, Kazan, Yekaterinburg, Perm, Rostov-on-Don, Krasnodar, Krasnoyarsk, Barnaul, Voronezh, Omsk, Saratov, Tomsk, Makhachkala, and Sochi. A dealer network and a mono-brand website are also actively developing.

          


The 247v2 is an evolution of the 247 sneakers that debuted in early 2017. The updated silhouette is dedicated to the New Balance heritage, the brand develops the concept of combining sports style in everyday life ...
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