Rieker
“Obuv Rossii” will produce military shoes for 500 million rubles
08.09.2016 1432

“Obuv Rossii” will produce military shoes for 500 million rubles

The Obuv Rossii group of companies and the Largos company entered into a contract for the production and supply of military shoes for 2017 a year in the amount of 200 thousand pairs and in the amount of 500 million rubles. The agreement was signed today as part of the Army-2016 international military-technical forum, which runs from 6 to 11 on September.  

The Largos company has been operating in the military shoe market since 1998 and specializes in the supply of footwear for all army units, including those commissioned by the Ministry of Defense of the Russian Federation, for employees of the Ministry of Internal Affairs, the Ministry of Emergencies, customs, as well as footwear for tourists and hunters. Obuv Rossii began to cooperate with Largos in the spring of 2016, when an agreement was reached on contract manufacturing of shoes in the amount of 50 thousand pairs in 2016. To implement the project in May, a shoe manufacturing line was launched at the Shoe of Russia factory in the city of Berdsk.

Obuv Rossii considers the special and military footwear market to be promising, estimating its volume at 150 billion rubles or 50 million pairs. To study it in more detail and declare itself to be a major player, the company takes part in the Army-2016 exhibition, which presents a collection of special and military shoes from more than 80 models. The collection also included fundamentally new models of tactical shoes, the mass production of which will begin in November 2016.

At the production facilities of Shoe of Russia in the city of Novosibirsk and Berdsk, Novosibirsk Region, all the basic technologies for manufacturing shoes and attaching soles are now presented, so the company's capabilities to produce a diverse range are virtually unlimited. Since 2014, the company has been implementing an investment program for the development of production. To date, Obuv Rossii has already invested 800 million rubles in capacity building, and by the end of the year another 250 million rubles will be invested. By 2022, the company intends to increase production by 3 times - up to 1,5 million pairs. The total investment of Shoe of Russia in the development of production over 7 years will amount to 5 billion rubles, of which 2 billion is own funds.

The Obuv Rossii group of companies was founded in 2003, with its head office in Novosibirsk. He is engaged in shoe production, retail and wholesale of footwear and related products. It develops five shoe chains: Westfalika (single brand, mid-price segment), Pedestrian (multi-brand shoe supermarket), Emilia Estra (shoes boutique), Rossita (store for the whole family) and Lisette (fashion shoe stores). The Shoe of Russia shoe network currently has more than 450 stores in more than 100 cities. The company's revenue in 2015 year under RAS amounted to 9 billion rubles, net profit - 1,3 billion rubles.

The Obuv Rossii group of companies and the Largos company signed a contract for the production and supply of military footwear for 2017 in the amount of 200 thousand pairs and in the amount of 500 ...
5
1
Rating

Latest News

Coccinelle has launched an advertising campaign for autumn-winter 2022

Italian handbags and accessories brand Coccinelle has launched a new advertising campaign for its fall-winter 2022 collection called #WeAreOne. The black and white shots feature Coccinelle Beat bags, Coccinelle Magie and this season's new icon,…
07.10.2022 62

Russian shopping centers lose traffic and tenants

The Russian Council of Shopping Centers (RSTC) appealed to the governors of the regions with a request for assistance to the retail real estate market, which is in an extremely difficult situation. Against the backdrop of political and economic developments, as well as the transformation…
06.10.2022 70

Golden Goose acquires its main sneaker supplier

On Wednesday, Golden Goose, known for its Superstar sneakers, announced the acquisition of Italian Fashion Team, the main supplier and manufacturer of luxury sneaker brand Golden Goose. The amount of the deal was not disclosed...
06.10.2022 243

Kari adds new product categories to the range of family hypermarkets

Russian shoe retailer Kari continues to experiment with retail formats and assortment. This summer, the three well-established formats of Kari shoe retail - Kari shoe stores, Kari Kids for children and Kari Hyper hypermarkets - ...
06.10.2022 222

Bikkembergs released a collection of his own hits from 1990 and 2000.

Antwerp-born fashion brand Bikkembergs has launched an archival project, a collection of fifty-three items from the past. “These are things that don’t need to be updated to make people like them, they just need to be redone…
05.10.2022 213
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning