Oysho and Adidas form an alliance
19.07.2011 4396

Oysho and Adidas form an alliance

One of the brands of the Spanish Inditex is preparing a joint collection with a German sports label. The new line of Adidas for Oysho includes stylish workout accessories, including sneakers. The collection is made in a limited palette: gray, black, brown, with gold accents. Manufacturers have relied on nylon fabrics and cotton. The joint products will be labeled as Neo Label. The apparel collection will go on sale in August and the shoe line in September.

The Oysho brand had a sports collection before, besides it has always been represented by a large color line. However, in a joint collection, the retailer relies on a combination of the relevance of style and high technology, a recognized leader in the production of sports equipment.

Oysho company was founded in 2001 year, currently the brand is represented in several hundred stores in 28 countries, including Russia. This year the brand first appeared in Guatemala, Morocco and China. And from September, Oysho will expand its online sales through the markets of Portugal, France, Italy and the UK. This writes the website fashionunitd.ru

One of the Spanish Inditex brands is preparing a joint collection with a German sports label.
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