Rieker
Outback Plans
23.07.2012 1865

Outback Plans

The Centipede goes to the regional level. A new chain store is preparing to open fifty kilometers from the Ural capital. Very soon, a wide range of children's shoes from popular Russian manufacturers will delight residents of the city of Zarechny.

Currently, active work is underway on the internal and external design of the outlet according to the Centipedes brand book. In addition, the database of the new store is being synchronized with the Internet portal of the same name to ensure the uniformity of bar codes and prompt unloading of assortment.

It is worth noting that this representative of the company network is the only one who has not done rebranding. Entrepreneurs did not begin to change the name of the existing Shoes for You store, having decided to expand their business by opening a second outlet in the framework of the Centipede project, since it is much more profitable to accept an already well-known brand than to create and promote a new one.

The Centipede goes to the regional level. A new chain store is preparing to open fifty kilometers from the Ural capital. Very soon, a wide range of children's shoes from ...
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