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Rieker wants to rejuvenate the audience
26.08.2011 5093

Rieker wants to rejuvenate the audience

The spring-summer 2012 collection by Rieker, one of the largest participants in the presentation of the West European brands Euro Shoes Premiere Collection, includes not only comfort models in pastel and earth colors, but also sandals, elegant shoes with steady heels, white sandals and ballet shoes and various shades of red - from soft coral to noble burgundy. Textile-lined shoes and men's moccasins on white soles are very popular.

“The geography of our clients is vast - from Kaliningrad to Kamchatka,” comments Shakhin Asadov, General Director of the Russian representative office of Riker Vostok. “This year we set a global goal - to combine fashion and comfort and rejuvenate the audience. Orders for the new season are comparable to last year. This year, the company entered new markets in Uzbekistan and Kazakhstan. A successful launch was ensured by conducting our own presentations in these regions. ”

The spring-summer 2012 collection of Rieker, one of the largest participants in the presentation of the Western European brands Euro Shoes Premiere Collection, includes not only comfort class models ...
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