Timberland Opens 30 Stores In Europe
Timberland is a member of the VF Corporation's Support Program for American Footwear and Textile Brands, which plans to expand its reach in Europe next year. 25 out of 30 new stores can become an important area of development for the regions, including the consolidation of the franchise network.
The opening of a network of new points of sale throughout Europe is driven by the growth of the Timberland brand in the old continent and consolidates the current expansion mode of the company owned by VF in the region.
The current president of Timberland, responsible for business development in EMEA countries (Europe, Middle East and Africa),
Timo Schmidt-Eisenhart, confirmed that it is necessary to focus on opening mono-branded stores in the European region, at various points of sale that combine both a franchise and its own original stores.
The number of new points of sale, as well as the distribution by country has not yet been disclosed, but it is indicated that they will be “at the borders”, special attention is paid to countries such as France, Italy, Germany, the United Kingdom and Spain.
Timberland is a member of VF Corporation's American Footwear and Textile Brands Program, which plans to expand its reach in Europe next ...
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Technology Selling Issues
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Fur, and not only: types of lining
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In Soviet times, for shoes from Czechoslovakia sold under the Cebo brand, customers stood in line for four hours and did not regret it, because Czech shoes were considered to be of high quality, comfortable and fashionable. Shoe designer Juraj Shushka shared a photo archive of his collection with Shoes Report magazine, which contains the most interesting Cebo models from the 1940's to the 1980's.
Retail Arithmetic
Before you begin to solve specific problems, you need to find out how accurately all the leaders of your company understand the basic terminology of retail.
How to fire a worker without tears, scandal and trial
Sooner or later, any manager is faced with the need to part with an employee. Properly and on time the dismissal procedure will save the company money, and the boss himself - nerves and time. But why sometimes, knowing that a break in relations is inevitable, we put off the decision for months?
