On the eve of a grand sale, an offline AliExpress showroom was opened in Moscow, which presented clothes and shoes, accessories and electronics from brands such as Winter Palace, Enjoy Fur, ICEbear, Snowimage. The store allows customers to verify the quality of the goods they order on Aliexpress. Things for the showroom were selected in accordance with the trends of the winter season, as well as the latest technological innovations. AliExpress, a member of the Alibaba Group, was launched in 2012 and is the leading trading platform for a wide range of products from small manufacturing companies. The platform provides 20 products of product categories to registered users in 220 countries and regions.