Rieker
Felt is losing popularity
20.04.2012 1773

Felt is losing popularity

The interest of retail stores in felt shoes is gradually declining. This trend became apparent following the presentation of the 2012 fall-winter collections of the year, which took place at the Mila showroom - wholesale shoes. ” However, a decrease in interest is observed only on unlined felt boots, while the demand for a similar group, but with a natural wool lining, holds its previous position.

Previously, demand was spurred by the novelty and uniqueness of the product, and in the 2011 year it peaked. A year ago, buyers of children's shoes in bulk organized a hunt for felt boots, now it’s different. In some stores, the goods remained, while others are confident that regional distributors will bring the necessary products without prior requests.

According to the specialists of the Ural wholesaler, this was due to last year's saturation of the shoe market with felt products. At first, only Kotofey produced felt boots. Such shoes bore a Russian character, were fashionable and varied, and also had a low price. Then the trade marks Zebra, Lel, Parizhskaya Kommuna and others joined the production of felt boots, filling the demanded niche to capacity.

The interest of retail stores in felt shoes is gradually declining. This trend became apparent following the presentation of the 2012 autumn-winter collections of the year, which took place in the exhibition hall ...
5
1
Rating

Latest News

Crocs has updated the retail concept of stores in two Moscow "Mega"

In Mega Teply Stan and Mega Belaya Dacha, the renewed retail of the American shoe brand Crocs was opened. The Crocs Urban store concept was developed by Russian designer Polina Shcherbakova together with the international agency Briggs ...
14.05.2021 173

"Gardener" goes online

The Sadovod clothing market near Moscow opens its online store on the AliExpress platform and goes online for the first time. Sales of "Gardener" products on the Internet will be conducted in parallel with ...
14.05.2021 265

Wildberries Records Substantial Growth in Running Shoes Sales

During the "big" May holidays, Russian consumers actively purchased sports goods. This is evidenced by the sales data of Wildberries, the largest online marketplace in Russia. From May 1 to May 10, 2021, residents of our country purchased online ...
14.05.2021 191

Concept Group is testing a subscription service for baby clothes

Concept Group, a member of AFK Sistema, is trying a new format of service for the sale of clothes and launches a subscription service for children's clothing of the Acoola brand. Acoola Box will become an analogue of NetFlix in the fashion world and will simplify the process of buying children's clothing for ...
13.05.2021 265

Paper Shop outlet opened at Novaya Riga Outlet Village

A new outlet in the Paper Shop format was opened in Moscow in Novaya Riga Outlet Village. The store offers a wide range of clothes, bags, shoes, accessories from the current collections of Calvin Klein, Calvin Klein Underwear, Diesel, ...
13.05.2021 277
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning