Spartak network revenue grew by 40% in spring-summer season 2017
02.11.2017 2032

Spartak network revenue grew by 40% in spring-summer season 2017

From March to August of 2017, the revenue of Spartak shoe retail showed an increase of 40% compared to the same period last year, it amounted to 244 million rubles, the company said in a press release. - Input traffic from stores compared to last year increased by 30%. 

According to the management of the Spartak network, the new assortment and pricing policy of the network played a key role in increasing customer interest. The assortment of the spring-summer shoe collection was significantly expanded; models of shoes made of artificial materials and textiles appeared in Spartak stores.

As part of an active marketing policy, buyers were regularly offered new attractive promotions for seasonal products. New services have appeared, such as installment sales on Halva and Conscience cards.

As a result, the company managed not only to retain the traditional age audience, but also to attract younger customers.

Another reason for the growth in sales was the expansion of the retail network. In the reporting period, the company opened four new stores in the cities of Aznakayevo (Republic of Tatarstan), Salavat (Republic of Bashkortostan), Dimitrovgrad (Ulyanovsk Region), Sarapul (Republic of Udmurtia).

Chain of shoe stores "Spartak" has 60 stores in 8 regions of Russia. It is a branded retail chain of the Kazan shoe factory Spartak, founded in 1916 and one of the largest Russian manufacturers of footwear made from natural materials. 

From March to August 2017, the revenue of the shoe retail "Spartak" showed an increase of 40% compared to the same period last year, it amounted to 244 million rubles, - according to a press release ...
3.56
5
1
3
Rating

Latest News

Tamaris presented a new spring-summer collection of the NEWD premium line.

Elegant luxury – that’s what this line of the German brand can be called. The new collection includes premium models that will perfectly complete any look and become a spectacular addition…
21.05.2024 93

Sport Casual Moscow will present collections of sports and hiking shoes, clothing and equipment

The summer exhibition and presentation of Sport Casual Moscow will be held in Moscow, at the Izmailovo Alfa Hotel on June 3-5, 2024 with the support of the Ministry of Industry and Trade of Russia and the Russian Outdoor Group (Russian Outdoor…
21.05.2024 113

Jimmy Choo selects Princess Gauravi Kumari as its brand ambassador for India

Jimmy Choo is strengthening its position in India, the luxury footwear and accessories brand has attracted an Indian princess to its advertising campaign. Jaipur royal family member Princess Gauravi Kumari has been appointed Jimmy Choo India brand ambassador, writes...
21.05.2024 213

France sees a stronger leather trade surplus in 2023.

France sees leather exports grow by 6% in 2023 to reach €1 billion, while imports remain stable at €14 billion. A trade surplus of €5 billion was possible in...
21.05.2024 179

Ronnie Fieg turned Clarks loafers into sandals

The ongoing collaboration between Clarks and Kith sees the British moccasin brand launch two new sandal styles for spring/summer 2024. The new Ridgevale and Brixham silhouettes are available in four colourways...
20.05.2024 407
When you sign up, you will receive weekly news and articles about the shoe business on your e-mail.

To the beginning