Italy is traditionally associated with quality and original design, and the Italian style is recognizable throughout the world. Industry professionals can evaluate the achievements of Italian craftsmanship at specialized exhibitions, which are ideal venues for demonstrating the latest trends of the season. That is why leading Italian manufacturers of footwear and leather products annually present new collections at one of the main events of the Russian shoe market - the exhibition “Shoes. World of leather. "
This year, visitors to the exhibition will have the opportunity to get acquainted with completely new Italian brands thanks to the project “Journey into the world of footwear and leather goods. Made in Italy: New from Italy. ” A special program to support new manufacturers was implemented by the ICHE Agency - the Embassy of Italy, the Trade Exchange Development Department in conjunction with the Associations AIMPES and ASSOCALZATURIFICI, with financial support from the Italian Ministry of Economic Development.
19 Italian manufacturers taking part in the project for the first time presenting their products on the Russian market take part in the project. Especially for this project, a working area was organized for business meetings with industry experts. In addition, the ICHE Agency organized a working visit of 50 importers and distributors from Russia and Armenia, providing the opportunity to get acquainted with new Italian companies, as well as updating existing contacts, selecting collections and concluding contracts.
You can get information about the possibilities of cooperation with Italian companies at the stand “VIP Lounge ICE” 75D81.
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